JetBlue to Go Carbon Neutral
Types of Carbon Offsetting
Projects Selected by
JetBlue
As part of its offsetting
program, JetBlue selects projects
around the globe that
will offset the use of jet fuel.
Many projects operate in less
economically developed countries
where a bigger community
impact can be made.
Emissions reduction projects
reduce the amount of greenhouse
gas in the atmosphere
in at least one of three ways
– avoiding greenhouse gas
emissions in favor of renewable
sources, removing emissions
from the atmosphere,
and destroying emissions
when possible.
JetBlue will support carbon
offsets projects focused on
but not limited to: Forestry:
Forest conservation projects,
Landfill Gas Capture (LFG).
Solar/Wind. All of JetBlue’s
purchased carbon offsets are
audited, verified and retired
on the airline’s behalf. The offsets
will benefit physical projects
JetBlue Mitigates its
Contribution to Climate
Change
JetBlue’s carbon offsetting
and sustainable fuel purchase
is just one example of the efforts
that JetBlue is making
to mitigate its contribution to
climate change in response to
public and market demand.
Changes include:
More Fuel Efficient Aircraft:
JetBlue operates a robust
fuel savings strategy
that starts with its new fuel
efficient fleet. Air Traffic Control
(ATC) Modernization: Jet-
Blue is also advocating for a
more efficient ATC system.
JetBlue focuses on issues that
have the potential to impact
its business. Customers, crewmembers
AIRPORT V 24 OICE, FEBRUARY 2020
and community are
key to JetBlue’s sustainability
strategyFor more information
visit jetblue.com/sustainability.
Social and Environmental
Good
Carbonfund.org Foundation
was founded in 2003 and
is a leading US-based nonprofit
carbon reduction and
climate solutions organization
with over 750,000 individual
supporters and over 2,000
business and nonprofit partners,
including JetBlue. , Carbonfund.
org has funded over
185 carbon reduction and treeplanting
projects across 40+
states and 20+ countries. For
more information, please visit
www.carbonfund.org.
EcoAct is a privately held
international sustainability
consultancy and project developer.
EcoAct has undertaken
carbon reduction and sustainability
projects for some of the
world’s leading brands while
also developing and partnering
with carbon offset, biodiversity
and sustainable development
programs across the
globe. EcoAct is a CDP gold
partner, a founding member of
ICROA, a strategic partner in
the implementation of the Gold
Standard for the Global Goals
and reports to the UN Global
Compact. For more information,
visit www.eco-act.com.
South Pole
South Pole is a leading provider
of global climate solutions,
with over 300 experts in
18 global offices. The company’s
expertise covers project
and technology finance, data
and advisory on sustainability
risks and opportunities,
as well as the development of
environmental commodities
such as carbon and renewable
energy credits. South
Pole has mobilized climate-finance
for over 700 projects in
emission reductions, renewable
energy, energy efficiency
and sustainable land-use.
visit southpole.com.
Neste
Neste is the world’s largest
producer of renewable diesel
refined from waste and residues,
and a pioneer in sustainable
aviation fuel. Neste
is also introducing renewable
solutions to the plastics industry.
Neste’s wide range of
renewable products enables
their customers to effectively
reduce their own carbon emissions
in order to mitigate climate
change. In 2018, Neste’s
revenue was EUR 14.9 billion.
In 2019, Neste placed 3rd on
the Global 100 list of the most
sustainable companies in the
world. Read more about Neste
at www.neste.com.
Sourced with permission
fromwww.southpole.com/
carbon-offsets-explained
Carbon Offsets Project
Certification – JetBlue has
purchased high-quality carbon
credits that adhere to a
strict set of standards. Projects
are registered with a
third-party internationally
recognized verification standard,
including the Gold Standard,
Verra’s Verified Carbon
Standard (VCS), Social Carbon
and Climate, Community
and Biodiversity Standards
(CCBS), or standards verified
by the UNFCCC. These standards
also help highlight different
benefits while ensuring
that the project is real,
verified, permanent and additional.
Projects certified under
each standard means that
they have been developed
following the rules and requirements
of the particular
standard; have been independently
audited and
verified; follow defined GHG
emission reduction quantification
methodology; and carbon
credits are assigned serial
numbers and are issued,
transferred and permanently
retired in publicly accessible
emission registries.
JetBlue follows the below
principles when selecting
projects:
Real: All GHG emission
reductions must be proven to
have occurred.
Measurable: All GHG
emission reductions must be
able to be quantified.
Permanent: Steps must be in
place to ensure a minimal risk
of reversing the project emissions
reductions, and if reversal
takes place, a plan to rebalance
the expected reduction.
Additional: All GHG emission
reductions must be in
addition to what would have
happened if the project were
not developed.
Independently Audited:
An accredited verification
entity experienced in the relevant
sector and location has
assured all emissions reductions
have occurred.
Unique: No double counting
of carbon credits has occurred,
with each a unique
serial number.
Transparent: All GHGrelated
information must be
disclosed.
Conservative: Approaches
and assumptions are conservative
to avoid any over-estimation.
on All Domestic Flights
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JetBlue gates at JFK Airport. Photo by Jeff Yapalater
PANYNJ & JFK execs to speak in Paris. Port Authority and JFK Airport
will have our top hometown people speaking in Paris at the Passenger
Terminal 2020 from March 31-April 2. Port Authority Huntley
Lawrence, TOGA Steve Rowland, Delta Ryan Marzullo, TWA Hotel Tyler
Morse, Port Kathy Haley, Port Mike Moran, PAPD Steven Robolo.
/www.carbonfund.org
/www.eco-act.com
/www.neste.com
/Carbonfund.org
/www.carbonfund.org
/www.eco-act.com
/southpole.com
/www.neste.com
/fromwww.southpole.com