Cream of the Crop
42 SEPTEMBER 2 0 1 8
BY REBECCA PATTON
Ice & Vice
An unassuming storefront on the corner of Dutch Kills
and Jackson says “Jules Printing & Stationery Co.,” but
it’s really a pop-up for the ice cream shop Ice & Vice.
“A lot of people walking by tend to think we're really
popular for a print shop,” said Ken Lo, one of Ice & Vice’s
two owners. “It almost makes it appear like a known secret
for LIC. We find it rather charming. It kind of keeps
the history with the place, as we try to do that with all of
While Ice & Vice’s LIC pop-up location opened at the
end of June, their flagship store is in the Lower East Side,
with a second pop-up in Times Square. And although
both Lo and his co-owner, Paul Kim, are originally from
Los Angeles, Ice & Vice got its start in Long Island City.
“We're returning to our roots,” Lo said. “We first started
back at the LIC Flea & Food back in 2013 and 2014.”
And Queens seems thrilled by the brand’s homecoming.
“An overwhelming number of residents have been
requesting we stay permanently in LIC,” Lo said. “It's
been great being able to reconnect with the community
that we started in.”
As for fan favorites, Lo said that their ice cream sandwiches
are a big hit, and their best-selling ice cream
flavor is Milk Money, which he described as “a toasted
milk ice cream with a sea salt chocolate ganache.” One
such ice cream sandwich is their Everything B&W Sammie,
which features two black-and-white cookies with
everything seasoning-flavored ice cream squished in
But ice cream aficionados should act fast: Ice & Vice’s
LIC pop-up may only be open through the end of September.
That being said, it sounds like they could be
persuaded to stay longer.
“With such a positive response coming from the local
community, we may consider opening a permanent
shop in LIC,” Lo said. “You never know!”
EXPLORE YOUR BORO
This time of year is punctuated by tinny, ice cream truck music and late-night Ben & Jerry’s runs
to the nearest bodega. And even once the humidity becomes more manageable, ice cream will
still be there to tide us over into autumn. Fortunately for folks in Long Island City and Astoria, three
new ice cream shops have cropped up this summer. And who can say no to gourmet ice cream
with high-quality ingredients and Instagram-ready presentations? Look no further than these three
newest additions for decadent desserts guaranteed to make you smile.
FOOD + DRINKS
Photos courtesy of Ice & Vice
ICE & VICE
27-20 JACKSON AVE., LIC