JANUARY 2018 I BOROMAG.COM 17
Borza’s role is also to create a plan of action
for clients to reach measurable goals
and hold them accountable. They can call
her to get help staying on track, and she
usually meets clients once every week or
every two weeks.
She said she offers supermarket store
tours to help clients cut through marketing
that labels foods as healthy that aren’t.
For example, she said when something is
labeled as gluten-free, many people think
the product is healthier, but it’s likely to
contain excess sugar and gums. She also
encourages Astoria clients to sign up for
a community-supported agriculture (CSA)
program, which is available in fall and
spring and connects people with fresh
food from farms in Long Island. Borza participates
in Dutch Kills CSA in Astoria.
To keep herself accountable when she began
coaching, she started a wellness-focused
Instagram account, @kristina.wellness, to connect
with the community. Through that, she
met her first client, who was based in Astoria
and suffered from a sugar addiction.
After Borza led her through a sugar detox,
the client not only lost the weight she
wanted to lose, but also ended a bad relationship
and moved into a new apartment.
“It really opened my eyes that this work
is amazing and can create huge shifts for
people,” Borza said.
The Instagram account also connected
Borza to two women who did the Integrative
program and started a group of holistic
health coaches called Embody Wellness
Company. Borza joined, and said being involved
with a bigger entity helps her find
more clients and provide better service.