38 The Queens Courier • NOVEMBER 21, 2019 FOR BREAKING NEWS VISIT www.qns.com
38 THE QUEENS COURIER • NOVEMBER 21, 2019 FOR BREAKING NEWS WWW.QNS.COM
editorial
Vape or smoke, there’s nothing good about tobacco
When it comes to marketing tobacco
to youths, it seems that the more things
change, the more they stay the same.
For years, anti-smoking activists railed
against tobacco companies for using colorful
youths into a life of nicotine addiction.
And we urge our readers to look out for
their loved ones, and help them avoid or
kick “the habit.” Photo via Getty Images
STORY: A cut above: Mario’s Meats and Deli is Middle Village’s
sole surviving butcher
SUMMARY: Mario’s Meats and Deli, self-dubbed the “King of
Italian Style Veal Cutlets and Homemade Sausage,” has been
selling homemade sausages and meat butchered in-house
since 1982.
REACH: 21,208 people reached (as of 11/19/19)
imagery to entice young people into
buying their products. “Joe Camel,” the
anthropomorphic cartoon depicting a
camel in suave situations with a cigarette
always hanging from its lips, became synonymous
with such provocative campaigns
until it was discontinued in 1997
amid public pressure.
In much the same way, according to
a lawsuit that state Attorney General
Letitia James fi led Tuesday, the producers
of Juul — an e-cigarette considered
safer to traditional smoking — have used
“bright, colorful images of attractive,
young models” that “appealed to underage
youth.”
James’ suit further alleges that Juul
used other tactics to engage individuals
younger than 18 into buying vapers,
including social media marketing campaigns
that conveniently omitted that the
devices contain nicotine. Th e attorney
general cited a 2018 report which indicated
that approximately 45 percent of
followers of Juul’s Twitter account, as of
2018, were between the ages of 13 and 17.
Th e company allegedly also went to
a New York City high school and falsely
marketed the devices to freshmen students
safer than regular cigarettes.
E-cigarettes and vaping have come
under fi re in recent months, as more
people turn to vapers such as Juul to get
their nicotine fi x. Th e concern has spiked
amid an outbreak of a mysterious lung
ailment linked to a number of deaths
nationwide.
Vaping may be less harmful to the body
than regular smoking, but according to
Johns Hopkins University, there are still
many dangers users face — namely the
risk of nicotine addiction.
Nicotine poses a clear and present danger
to the human body. Th e National
Institute of Health notes that nicotine
addiction poses “an increased risk of cardiovascular,
disorders,” reduces immunity, impacts
reproductive health and can even mutate
a person’s DNA — increasing the risk of
cancer.
Simply put, there is no safe way to get
your nicotine fi x — regardless of whether
you light up or vape.
We applaud James for pursuing companies
THE QUEENS
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Publisher PUBLISHER & E &ditor EDITOR
Victoria Schneps-Yunis
Co-Publisher CO-PUBLISHER
Joshua A. Schneps
Chief Operating CHIEF OPERATING Officer OFFICER
Bob Brennan
E ditor-EDITOR-In-Chief IN-CHIEF
Robert Pozarycki
Art ART Director DIRECTOR
Nirmal Singh
S ocial SOCIAL Media MEDIA Manager MANAGER
Emily Davenport
STAFF REPORTERS
S taff Reporters Jenna Bagcal, Mark Hallum, Katrina Medoff
Carlotta Mohamed, Bill Parry
CONTRIBUTING REPORTERS
Contributing PRODUCTION Reporters MANAGER
Cliff Kasden, Samantha Sohmer, Elizabeth Aloni
Production INSIDE SALES Manager MANAGER
Deborah Cusick
I nside Sales CHIEF FINANCIAL Manager OFFICER
Celeste Alamin
Chief Financial PRESIDENT Officer & CEO
Maria Valencia
President VICE & PRESIDENT
CEO Victoria Schneps-Yunis
Vice President Joshua A. Schneps
(as young as 14) that they were
respiratory, gastrointestinal
that use predatory tactics to rope
VICTORIA SCHNEPS-YUNIS
JOSHUA A.SCHNEPS
BOB BRENNAN
ZACHARY GEWELB
NIRMAL SINGH
EMILY DAVENPORT
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CLIFF KASDEN, SAMANTHA SOHMER, ELIZABETH ALONI
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CELESTE ALAMIN
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VICTORIA SCHNEPS-YUNIS
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