Cathouse Invitations
As a bride-to-be, Caitlin Wunsch will only design
wedding invitation she could see herself
using.
“My one true rule is to design and share only the
things I would purchase myself,” Wunsch said. “Cathouse
Invitations is my passion project and I, selfishly,
want to be proud of the products I create.”
Wunsch, who has a background in environmental
science and geographic information
systems environmental scientist, is a self-taught
graphic designer. She has worked on freelance
marketing projects and runs an Etsy shop selling
family portrait illustrations and vector art
during the holiday season.
A few years ago, she created a logo for a fake
brewery called Cathouse just for her portfolio. When
she had the urge to create something new, it led to
starting the custom stationery company, and luckily,
she already had a name and logo ready.
Wunsch creates custom and semi-custom wedding
invitation packages and other wedding stationery
items such as menus, table numbers, itineraries,
ceremony programs, location maps and
couple illustration portraits.
Her process starts by listening to the customers’
needs and expectations, which she calls her
strength, to create their dream invitation. She sketches
out her designs, then transposes them into digital
form using Adobe Illustrator. She also uses a die-cutting
machine to shape her designs and adds paper
embossing to add text or an image mold.
Wunsch’s plan is to build the brand into a product
line of invitations that would be marketed to friends
and locals on Instagram. She said through social media,
she has found a group of people who act as a
source of ideas and support. The creative and ambitious
people in Astoria have also inspired Wunsch.
“That diversity has inspired a sense of self-love
and self-confidence to really be what I want to
be,” she said.
She said she is working her “butt off” to launch
her online shop featuring custom and semi-custom
invitations suites and stationery add-ons.
As demand rises and new products are added,
she plans to open a local office space in Astoria
where customers can visit and watch the design
and product development process unfold.
Photos courtesy of Cathouse Invitations
Photos courtesy of Kouklet Bakehouse
CATHOUSE INVITATIONS
INSTAGRAM:
@ CATHOUSEINVITATIONS
EMAIL:
CATHOUSEINVITATIONS@
GMAIL.COM
MARCH 2019 I BOROMAG.COM 23
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