
BY SUSAN DE VRIES &
JADA CAMILLE
Mr. Monopoly and the
company behind the popular
board game, Top Trumps
USA, launched a Brooklyn
edition of Monopoly on Nov.
9, featuring popular Kings’
County landmarks and famous
sites from across the
borough.
The Brooklyn-focused edition
of the early 20th century
board game was unveiled at
Junior’s Restaurant & Bakery,
one of the borough-specifi
c spots that feature on the
board. The traditional Atlantic
City squares have been replaced
with local parks and
landmarks such as Prospect
Park, Coney Island, Brooklyn
Bridge and McCarren Park.
Mr. Monopoly, who (spoiler
alert) was spotted arriving precostume,
sauntered carefully
up to the covered board in full
regalia to unveil it along with
Dennis Gavaghen from game
maker Top Trumps USA. Scattered
around the room were
giant images of the Brooklynspecifi
COURIER LIFE, N 20 OVEMBER 12-18, 2021
c squares, along with
classics like “In Jail” — although
nobody was spotted
posing with that one.
Cultural institutions highlighted
on the board include
Weeksville Heritage Center,
The Jewish Children’s Museum,
Brooklyn Children’s
Museum and Brooklyn Botanic
Garden.
“There’s great spirit, great
fun and it’s about kids,” Devorah
Halberstam of the Jewish
Children’s Museum said about
being included on the board.
Tops Trumps USA, which
produces the location-specifi
c boards for Hasbro, also
reached out to nonprofi ts, and
the “Chance” and “Community
Chest” squares feature
Sean Casey Animal Rescue,
The Campaign Against Hunger,
CAMBA, and The HOPE
Program. The “Chance” and
“Community Chest” cards
themselves have somewhat of
a borough twist. A draw of a
card could tell you your photo
of the Williamsburg Bridge
has been used on a postcard,
you got a fl at.
Dennis Gavaghen, a representative
from Top Trumps
USA shares that the game
makers crowdsourced many
of the board’s squares from a
suggestion box where borough
residents nominated their favorite
sites.
“Brooklyn is one of the
most exciting cities in the U.S.
with many incredible pioneering
establishments and cherished
locations. We’ve spent
months creating a portrayal of
this dynamic community that
we hope locals and visitors
alike will enjoy for years to
come,” said Gavaghen. “We’ve
incorporated important feedback
from locals to truly make
this a fun and engaging game
for Brooklynites and beyond.”
This new release is a part of
a series the company has been
creating all across the globe for
years, according to Gavaghen.
He shares that the production
process usually takes several
months to ensure proper depiction
of the location.
“Production for this started
a long time ago back in March.
It takes a while to do these city
editions projects because of
how long the art work takes
and the locations… We need
to make sure the game is perfect
for the representation of
the city,” said Gavaghen.
The game is being sold by
local retailers like Weldman,
Awoke Vintage and Park Slope
Toys for $39.99 as well as being
sold online by Top Trumps
USA, Amazon and CVS.
Hot real estate market
Monopoly launches Brooklyn edition of classic board game
Mr. Monopoly (above) introduced
the new board game at Junior’s
Restaurant & Bakery.
Photo by Susan De Vries
LET US HELP YOU TURN YOUR
LIVE EVENT INTO A VIRTUAL EVENT!
Let Schneps Media help you host your
next event online.
Don't postpone or cancel your events.
Your brand and presence is as important
now as it was before and we
will help to ensure you engage and
connect with your network virtually.
Schneps Media will help you produce
and market your next event.
We have been hosting events for over 20
years and can help you make your event
virtual.
With the reach of our network of award winning publications across NYC,
our websites with over 8 million page views per month
and our email subscriber database we have the reach to give you extended
coverage to invite guests beyond your immediate network.
Schneps Media will work with your vision to customize and stream your event online
- Live stream &/or pre recorded content
- Digital, print and social media marketing of your event
- Onsite filming & video editing (if required)
- Video promotion and social media promotion material and more
Contact Amanda Tarley
718 249 9640