SEPTEMBER 2017 • longislandpres .com 17
What are you looking
for in a restaurant?
Isn’t it really quite simple, and it doesn’t matter what
“critics” have to say, because it comes down to two
things, one is up to you - your expectations. The
second, is service. But, what is the kind of service
that really makes you satisfied?
You choose from an almost infinite selection of dining
options. You know if it sounds too good to be true… it
probably is, right? Embrace your favorites, try others,
and follow your own price and value compass. You
won’t often be disappointed.
Now, service, as simple as being seated and served?
When, and most importantly, why, do you have the
best dining experience? Simply, its is when you
What are restaurateurs looking for? genuinely feel welcomed and appreciated. Isn’t it?
With Whitmore you’ll get the RIGHT
INSURANCE with the RIGHT COMPANY that ...
• Has the Resources and Program that caters to
Restaurant Coverages needed to protect your
assets and bottom-line
• Has the proven experience to represent your
interests in negotiations, court, and with carriers
• Is the Most Responsive, Comprehensive and
Aggressively priced in the Marketplace today
Serving the Insurance needs of
Restaurateurs in the NY Metro since 1989
www.whitmorehospitality.com
Offices: 212.307.7500 • 516.746.4141 • 888.747.3343
370 Old Country Road • Garden City, NY 11530
100 UN Plaza • New York, NY 10017
Loyal Customers
The more loyal customers you have the more money you make. It cost less to make a
customer happy than spending to draw new ones in . Go the extra mile not only to
deliver consistent quality and service, but think about surprising them from time to time.
Great Employees
Customer service has emerged as its own metric when measuring satisfaction. You and
your people create the entire experience from the front door to the back of the house.
When you have a good employee, keep them. A couple of things to look for… first,
communication. They want to interact with guests, make them feel welcome, and
importantly, when something goes wrong, they sincerely are looking to make things
right. Second, knowledgeable and trained staff members are key to getting it right for
you, and your guests.
Profits & Protection
The restaurant business is volatile and the risks to success many. Your concept, hard
work, passion, creativity, resources, hopes - all fused together in an offering to the
public that can be compromised or wiped out by events from the seemingly trivial to
the catastrophic and unforeseeable.
From a cyber data breach to slip and falls. From sexual harassment and discrimination
to business interruption from named super storms like Sandy. You can try to be lucky
or you can be properly covered.
Protect Your Success
Two more of our clients. Try them when you are in Manhattan.
