BRONX W www.BXTimes.com EEKLY August 18, 2019 14
BY ALEX MITCHELL
The locally popular Bronx
Native clothing store is pulling
tourists in an entirely
new way.
The brand landed a pop
up deal at JFK Airport to sell
its iconic Bronx merchandise
throughout the summer and
longer at the travel hub in
southern Queens.
Paradies Lagardere, the
offi cial merchandising company
for the international
airport was immediately
drawn to Bronx Native for its
authentic, city-feel that’s displayed
in the brand’s shirts,
hats and other merchandise.
“They told us they were
looking for a local and grassroots
brand to fi ll their
shelves,” said Bronx Native
owner Amaurys Grullon.
“One of the representatives
came into the shop to check
out our gear, they loved our
brand and sealed up the
deal,” he continued.
In the airport’s many terminals
you can fi nd Bronx
Native’s classic, navy blue
‘El Bronx’ T-shirt alongside
the brand’s purple ‘Bronx
Women’ fi tted shirt as part of
the new collection.
“This coming just
months after we opened the
Bronx Native Market in
Hunts Point has been massive
for growing the brand,”
Grullon said, mentioning
how many travellers have
sent in photos of the Bronx
Native gear while catching
fl ights.
“We have some more
very exiting projects in the
works, but it feels great to see
the Bronx being represented
outside of the Bronx, that’s
our goal and our intention,
to bring the borough to the
world,” Grullon exclaimed.
Bronx Native designer clothing
now featured at JFK popup shop
Some of the merchandise on display at JFK Aiprort. Bronx Native
The newly painted gate at the Bronx Native Market in Hunts Point.
Bronx Native
Alternate side parking approved near MP subway station
BY STEVEN GOODSTEIN
The area surrounding
the Morris Park
Esplanade subway station
will be a whole lot
cleaner within the next
few months, it was announced.
According to Community
Board 11, the NYC
Department of Transportation
has informed the
board that alternate side
parking signs will be installed
within 90 days, per
an email that was sent by
the agency last week.
Alternate side parking
is set to take place on
Tuesdays from 8:30 to 10
a.m. on Esplanade Avenue
from Paulding Avenue to
the end of the Woodmansten
Place steps, next to
the Morris Park #5 IRT
subway station.
Back in October, CB 11
passed a motion to enforce
alternate side parking at
the problematic location
to solve two primary issues
- littering and the
storing of vehicles along
the strip.
The new plan is expected
to alleviate both
situations.
According to DOT
parking regulations, a
vehicle cannot be parked
for more than one week
at the same location, with
or without alternate side
parking in effect, or it is
considered a stored vehicle.
After a week, the
vehicle is subject to being
towed.
The 49th Precinct
keeps a log of how long vehicles
have been parked
on Esplanade Avenue.
If they see that a car is
parked in the same spot
for a week or longer, they
will schedule to have that
vehicle towed.
Another sanitation issue
involves street debris,
which the board feels is
being generated by the
people that frequent the
area by car and use the
surrounding streets as a
dumping ground.
According to the NYC
Department of Sanitation,
alternate side parking is
not yet in effect in this
area, as DOS is still working
with the DOT to implement
street cleaning regulation
and install alternate
side parking street signs on
that stretch of Esplanade
Avenue.
“This has been an ongoing
battle for the past ten
years,” said Tommy Salera,
an Esplanade Avenue
resident. “Streets along
the Grand Concourse and
neighborhoods in the west
Bronx have alternate side
parking four days a week
and their streets are always
clean. Why do I have to walk
out of my house to look at a
littered and garbage-fi lled
street?”
CB 11 has received numerous
complaints from
residents concerning both
littering and car storage.
“There’s no silver bullet
for this scenario - but it
will certainly help correct
both issues,” said Jeremy
Warneke, district manager
of CB11.
Warneke also described
another trash clogging situation
- backed up catch basins
. Some of them overfl
ow during heavy rains
because of the amount of
garbage fl owing into them.
One example of the fl ooding
occurs a few blocks north of
the train station, on Pelham
Parkway South and Haight
Avenue. The catch basins
in that area frequently back
up due to the large volume
of litter and debris clogging
the sewer line.The fl ooding
problem is most evident
on the Pelham Parkway
South service road.
The area surrounding the Morris Park #5 IRT subway station will have alternate side parking in less than 90 days.
Schneps Media / Steven Goodstein
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